‘Jurassic World Rebirth’ $26M July 4th, Now $145M 5-day Opening

AMC Disney Springs in Orlando is still the movie’s top grossing venue with $299K now.

Global now jumps to $318.3M, which is the second best global debut for a Jurassic movie after the original Jurassic World‘s $525.5M. That’s with a revised offshore take from 82 territories of $171M. 2022’s Jurassic World: Dominion opened in 15 markets ahead of domestic and the rest of the world, earning $55M in its first frame. The second weekend of Dominion launched in 57 more markets with North America and the reached a running global cume through its second Sunday of $386M including all the early openers in their second weekend.

As we told you families are big for dinos, and more evidence of that is 50% showing up before 5PM for matinees according to EntTelligence. General average ticket price was $14.84 while general PLF average ticket price was $17.89.

Updated regional stats show West, South and South Central overperforming. It’s another big turnout by Latino and Hispanic moviegoers at 26%. Dominion also overindexed with the demo with markets such as San Antonio and Houston popping.

Those trailers getting 100% placement were Christopher Nolan’s The Odyssey at 99% and Wicked: For the Good at 97%, both upcoming Universal theatrical releases.

Apple Original Films’ F1 via Warner Bros posted a second Saturday around $10.6M per estimates, +54% from Friday, for a 3-day around $26M, -54%, for a ten-day total of $109.5M. Imax screens stateside added $7.6M, close to a third of the weekend, with a running Imax total of $27.4M.

How’s summer going? For the most part, very well, thank you. Comscore estimates the season from May 2 through July 6 at $2.08 billion, +15% over the same frame a year ago. Revised weekend stats have all pics over Friday to Sunday doing $160M, +1.5% from the first weekend in July a year ago. The anticipation is that summer ends around $4.4 billion, +15% from last summer, but -25% from pre-Covid summer 2019 which totaled $5.9 billion.

Chart updated with Sunday figures.

2. F1 (Apple/WB) 3,732 (+71) theaters, Fri $6.9M (-72%) Sat $10.6M Sun $8.5M 3-day $26M (-54%), Total $109.5M/Wk 2

3. How to Train Your Dragon (Uni) 3,714 (-413) theaters, Fri $2.9M (-50%) Sat $4.6M Sun $3.5M 3-day $11M (-44%), Total $224M/Wk 4

4. Elio (Dis) 3,235 (-515) theaters, Fri $1.5M (-53%) Sat $2.4M Sun $1.8M 3-day $5.7M (-45%), Total $55M/Wk 3

5. 28 Years Later (Sony) 2,917 (-527) theaters, Fri $1.15M (-63%) Sat $1.9M Sun $1.5M 3-day $4.6M (-53%), Total $60.2M/Wk 3

6. Lilo & Stitch (Dis) 2,560 (-340) theaters, Fri $1M (-52%) Sat $1.6M Sun $1.2M 3-day $3.8M (-44%), Total $408.5M/Wk 7

6. M3GAN 2.0 (Uni) 3,133 (+21) theaters, Fri $930K (-80%) Sat $1.69M Sun $1.1M 3-day $3.8M (-63%), Total $18.55M/Wk 2

8. Mission: Impossible – Final Reckoning (Par) 1,545 (-612) theaters Fri $850K (-25%) Sat $1M Sun $805K 3-day $2.73M (-34%), Total $191.1M/Wk 7

9. Materialists (A24) 1,027 (-904) theaters, Fri $354K (-63%) Sat $567K Sun $425K 3-day $1.34M (-55%), Total $33.5M/Wk 4
The Dakota Johnson-Chris Evans-Pedro Pascal movie has passed the lifetime gross of 2009 summer arthouse comedy, 500 Days of Summer, which did $32.3M.

10. This Is Spinal Tap (re) (Fath) 1,015 theaters, Sat $431K, Sun $500K, 2-day $931K/Wk 1

Notables:

Sardaar Ji 3 (WHS) 125 (-19) theaters, Fri $220K, Sat $290K Sun $214K 3-day $724K (-31%), Total $2.8M/Wk 2

SATURDAY AM UPDATE: Barbeques, swimming pools and fireworks couldn’t keep these dinosaurs away as Universal & Amblin’s Jurassic World Rebirth stomped to a July 4th Friday of $26.3M, +4% from Thursday. Yesterday was also the movie’s second-highest grossing day after its $30.5M opening (which I hear had showtimes that began at 12:01 AM).

The 5-day for the Gareth Edwards directed movie is now $141.2M, while the Friday-Sunday take is $85.4M. The global opening, and Nancy has more, is $312.5M from 82 markets. By the way, that’s higher than Jurassic World: Fallen Kingdom‘s global start of $298.9M (unadjusted for currency swings and inflation). Jurassic World is the grand T-Rex in the franchise holding the series record global debut of $525.5M, the 6th highest worldwide opening record ever in the books.

Independence Day distractions were a concern in terms of the longevity of Jurassic World Rebirth throughout this weekend, and well, they couldn’t stand up to this movie’s feet. In fact, maybe it’s better if July 4th falls on a Friday. Jurassic World Rebirth posted the best July 4th haul for a No. 1 movie post Covid outranking last year’s Despicable Me 4 ($20.3M July 4th on a Thursday), 2022’s Rise of Gru ($16M, the holiday on a Monday), 2023’s Sound of Freedom ($14.2M, holiday on a Tuesday) and 2021’s F9 ($5.2M, July 4th on a Sunday). We stand corrected: back in 2014, the last time July 4th fell on a Friday with Transformers: Age of Extinction, business on the holiday went up +10% over Thursday (not down) with a daily take of $10.6M.

Diagnostics on these Dinos shows that the audience is getting older with only 36% under 25 to Jurassic World Fallen Kingdom‘s 56% and Dominion‘s under 25 set at 41%. The 18-34 bunch was a bit wider at 51% on Rebirth to Dominion‘s 46%. Slightly higher definite recommend on PostTrak for Rebirth than Dominion, 60% to 57%, which is the golden indicator of want-to-see as far as audience exits go. Somewhat similar diversity make-up here versus Dominion (in parenthesis) with Caucasians at 45% (41%), Latino and Hispanic at 26% (25%), Black at 13% (16%), and Asian American at 9% (15%). Sixty-one percent male skewing with the biggest demo being 25-34 at 29%.

Jurassics are family movies and this one is pulling in parents and kids at a combined 41% per PostTrak. Those with friends (anywhere from one to five people) repped 32% of the crowd. Dinos aren’t really a date night movie with 7% on a date, and those with a spouse/partner at 21%.

Business for the Scarlett Johansson, Mahershala Ali, Jonathan Bailey movie is even across the country, though best in the South and South Central. South Central was also big for Dominion. Top grossing cinema in the country is AMC’s Disney Springs in Orlando with $230K so far. No Imax screens, but PLFs are the top choice driving 29% of ticket sales and 3D alone accounting for 18%. Imax and PLFs on Dominion accounted for 35% of its 3-day opening weekend of $145M.

Rebirth has the same walk-up business as Dominion with 58% of moviegoers buying their tickets same-day, however, the reboot’s presales were better with 30% snapping up tickets in the last week (versus 14% on Dominion).

Reasons why people bought tickets: 51% said it’s part of a franchise they love (duh, but higher than Dominion‘s 43%). Twenty-two percent came for the new cast of Johansson, Ali, and Bailey, while 25% came for Chris Pratt and Bryce Dallas Howard last time.

The in-theater trailer remained the most influential piece of marketing for moviegoers at 17% per PostTrak (studios execs are fearful that in a reserved seating world, ticket buyers are becoming extinct when it comes to watching fewer in-theater trailers due to longer preshows at the top four circuits). Uni’s social media push (14%), buzz from friends and family (12%) and the online trailer were also very persuasive for moviegoers when it came to buying tickets to Rebirth.

Fifty-three percent told PostTrak, they’ll see a sequel to Rebirth while 33% were open to one, it just depends if it grabs their interest.

Apple Original Films via Warner Bros.’ second Friday of F1 did $6.9M yesterday, on its way to a 3-day of $24M-$25M (-55%), which will get the Brad Pitt starring, Joseph Kosinski starring movie to a running cume by Sunday of $108.9M on the high-end.

Saturday’s numbers:

2. F1 (Apple/WB) 3,732 (+71) theaters, Fri $6.9M (-72%), 3-day $24M-$25M (-55%), Total $108.9M/Wk 2

3. How to Train Your Dragon (Uni) 3,714 (-413) theaters, Fri $2.8M (-50%), 3-day $9.7M (-50%), Total $222.7M/Wk 4

4. Elio (Dis) 3,235 (-515) theaters, Fri $1.5M (-53%) 3-day $4.9M (-53%), Total $54.2M/Wk 3

5. 28 Years Later (Sony) 2,917 (-527) theaters, Fri $1.15M (-63%) 3-day $4.3M (-56%), Total $60M/Wk 3

6. Mission: Impossible – Final Reckoning (Par) 1,545 (-612) theaters Fri $850K (-25%), 3-day $3M (-28%), Total $191.4M/Wk 7

6.Lilo & Stitch (Dis) 2,560 (-340) theaters, Fri $1M (-52%) 3-day $3M (-56%), Total $407.7M/Wk 7

8. M3GAN 2.0 (Uni) 3,133 (+21) theaters, Fri $910K (-80%), 3-day $2.95M (-71%), Total $17.7M/Wk 2

9. Materialists (A24) 1,027 (-904) theaters, Fri $354K (-63%) 3-day $1.1M (-62%), Total $33.3M/Wk 4

10. Sardaar Ji 3 (WHS) 125 (-19) theaters, $220K, 3-day $860K (-17%), Total $2.9M/Wk 2